Job Vacancy

Marketing Specialist
Yerevan, Armenia
Full-Time (40 hours/week)

Aleppo Compatriotic Charitable Organization (Aleppo-NGO) is a humanitarian, nongovernmental, non-profit organization operating in Armenia since 2013 to support persons displaced from Syria.

Aleppo-NGO serves to protect, support, and empower refugees in Armenia; develops and implements sustainable programs that contribute to resettlement and integration; and ensures the protection of refugee rights in the social, cultural, and educational spheres. More than 6,200 Syrians have been supported by the Aleppo NGO since 2013. The organization implements a variety of programs and initiatives to provide humanitarian, social, financial and psychological support to vulnerable refugee families.

Job Description: 

Aleppo Compatriotic Charitable Organization (Aleppo-NGO) is seeking a highly qualified candidate for the position of Marketing Specialist. The Marketing Specialist will administer the development and execution of marketing plans for Aleppo Cuisine Center, a social enterprise, to reach targets from brand awareness to product promotion.

Responsibilities:

• Conduct market research to find answers about consumer requirements, habits and trends;
• Brainstorm and develop ideas for creative marketing campaigns;
• Lead programs that drive customer acquisition and engagement, including onsite cross-category events;
• Develop marketing strategies and programs to drive demand, optimize external traffic, and continually improve customer experience to deliver growth for the business;
• Deep dive into metrics, to understand customer behavior and inform the business’ marketing strategy and execution;
• Apply customer working-backwards methodologies to improve customer experience;
• Drive operational excellence by measuring efficiency and effectiveness of activities
• Liaise with external vendors to execute promotional events and campaigns;
• Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts;
• Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.);
• Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies;
• Undertake individual tasks of a marketing plan as assigned.

Qualifications:

Education: Agraduate degree in PR &marketing, business administration or related field is desired.

Experience: 2+ years in PR, marketing and industry experience;

 Related Skills and Knowledge: 

• Experience owning marketing programs from ideation through execution, optimizing results over time and reporting on progress to leadership;
• Project management skills and experience, including managing internal stakeholders and multiple campaigns and projects at once;
• Excellent written and oral communication skills in English and Armenian,
• Expertise in customer targeting, acquisition marketing, engagement marketing, and/or targeting methods;
• Strong drive for results, with the ability to manage independently and take calculated risks: ambitious to get the job done;
• Attention to detail, excellent organization skills, and ability to manage multiple projects, and comfortable dealing with the ambiguity and rapidly changing priorities of a rapidly evolving business;
• Strong track record of consumer marketing success.

How to Apply: Please apply immediately by sending a Resume/CV in a PDF file to the Aleppo-NGO email (career@aleppo-ngo.org) with the following subject line: “Marketing Specialist 2019”.

Aleppo-NGO is an equal opportunity employer that does not discriminate in its hiring practices. To build the strongest possible workforce, we actively seek a diverse applicant pool and welcome applications from people of diverse racial and ethnic backgrounds, women, LGBTQI persons, and persons with disabilities.